We build technology that helps automotive businesses quickly identify the correct parts, automate communication with customers, and efficiently manage parts inventories.
Our goal is to solve one of the biggest bottlenecks in the automotive aftermarket: OEM part identification.
ReenCar was founded in 2023 by entrepreneur Andrey Protopopov, who previously built and operated an online auto parts business.
Running an auto parts store revealed a recurring challenge:
every customer request required manual OEM lookup in catalogs, compatibility checks, and expert verification. This process was slow, expensive, and difficult to scale.
This led to the idea of building a system that could automatically identify OEM part numbers using VIN data, vehicle configuration, and part descriptions.
That idea became ReenCar — an AI-powered engine designed to automate automotive parts identification.
Our mission is to simplify and automate automotive parts identification and sales workflows.
ReenCar combines vehicle data, parts catalogs, and modern AI technologies to:
We aim to make the automotive parts industry more efficient, scalable, and technology-driven.
At the core of ReenCar is the AI OEM Engine — an intelligent system that analyzes:
and automatically determines the correct OEM part numbers.
This engine powers multiple products designed for different segments of the automotive market.
A platform for auto dismantlers and insurance companies.
It allows users to:
An AI sales assistant for auto parts stores.
Key capabilities:
A direct OEM identification tool.
It allows users to:
AI-first approach
We apply artificial intelligence to solve one of the most complex problems in automotive commerce — accurate parts identification.
Industry expertise
ReenCar is built by people with real experience in automotive parts sales.
Sales automation
Our platform reduces manual work and allows businesses to scale operations.
Technology ecosystem
ReenCar is not just a single tool — it is a technology platform for the entire automotive parts industry.
We believe the future of automotive commerce lies in automated parts identification and AI-driven sales processes.
ReenCar is building the infrastructure that allows automotive businesses to operate faster, more efficiently, and scale without increasing operational complexity.
If you want to learn more about ReenCar or test our products,
please contact us through the website or explore our solutions directly on the platform.